For decades, brands have fought to communicate a strong proposition where it…
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Flavourful Futures: The brands satisfying the UK’s desires for innovative flavours
Consumer’s palettes are expanding quicker than ever in the UK. Here’s a…
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How to launch in the US: a helping hand for Hotel Chocolat
We are often asked at The Value Engineers to tackle the big…
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The Best Thing Since Sliced Bread: Anyone for a T&T?
This blog forms part of our wider The Best Thing Since Sliced…
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What Huel V Soylent can teach brands about competition.
The meal replacement drinks market has grown rapidly over the past year…
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Blurred Boundaries: Innovation in Today’s snacking market
Innovation in FMCG today more than ever causes brands to cross traditional…
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Coca-Cola: No longer the sugar daddy?
Prevailing health concerns, the sugar tax and increasing media criticisms has placed…
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I’ll drink to that
New figures show that low and no-alcohol beer sales are growing in…
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Why Coca-Cola is right to consider Cannabis
Hot on the heels of a £3.9bn buyout of Costa Coffee last…
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Does alcohol have a right to play in health?
Whilst it may seem counter intuitive to pair additional health benefits with…
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