The Value Engineers
  • ABOUT US
  • OUR WORK
  • NEWS AND VIEWS
  • OUR THINKING
  • OFFICES
  • JOIN US

Category: Tech & Content

February 23, 2021
The changing face of exercise: how tech is changing the way we move

The exercise industry has been shaken up over the last 12 months leaving us with…

READ ON

Categories: Tech & Content, Health

February 23, 2021
Brand disruptors – a lucky hand or a quick draw?

We are into a new year, and as our resolutions fall like snow onto muddy…

READ ON

Categories: Tech & Content

January 27, 2021
Strava saw huge growth in 2020, but where next?

Competitive social media or premium athletic tracking? Or something else?  We’ve seen the Strava 2020…

READ ON

Categories: Tech & Content

January 27, 2021
Why we’re all subscribers now

Driven by necessity  I hardly need to say this but didn’t the world look different 12 months…

READ ON

Categories: Tech & Content

December 15, 2020
Apple Arcade Revisited: Xbox, mobile and cloud gaming

Apple and Microsoft collaborating? In 2020, anything’s possible. On the back of adding Apple TV…

READ ON

Categories: Tech & Content

December 15, 2020
TVE’s 2020 Tech Tales

It’s December and 2020’s nearly done – finally! In a year where tech’s played a…

READ ON

Categories: Tech & Content

November 25, 2020
Ho ho ho – How Tech will keep us jolly safe this Christmas

So, here it is. The Christmas festive season is upon us.  But the Grinch has…

READ ON

Categories: Tech & Content

November 13, 2020
Are Content Creators where the money’s at, or is it the Prosumers more broadly? 

Firstly, what’s a Content Creator? Take, for example, a YouTuber who creates, edits and produces…

READ ON

Categories: Tech & Content

October 27, 2020
What’s really at the heart of the new Apple Watch Series 6?

‘I believe, if you zoom out into the future, and you look back, and you…

READ ON

Categories: Tech & Content

October 26, 2020
Game on: Gaming is going next level

The masks are off, the game-face is on… it’s time to play. The time is…

READ ON

Categories: Tech & Content

October 26, 2020
QR codes the sequel

I’m not saying ‘I told you so’ because the sad circumstances that have brought about…

READ ON

Categories: Tech & Content

September 14, 2020
3D Audio finally has a purpose, thank you PlayStation 5

PlayStation has recently released their first advert for PlayStation 5. The ad focuses on a…

READ ON

Categories: Tech & Content

July 28, 2020
Disney+ X Hamilton; Were you in the room where it happened?

Most people know July 4th for the American celebration of Independence Day, however this year…

READ ON

Categories: Tech & Content

July 21, 2020
Consumer segmentations should tell you the “why” not just the “what”

In the world of big data, it’s tempting to think that every problem can be…

READ ON

Categories: Tech & Content

July 16, 2020
To Sequel or Not 2 Sequel ?
That is the real question

“Oh great… a sequel”. Truthfully, how did you say that in your head? With excitement…

READ ON

Categories: Tech & Content

Superfast
June 12, 2020
Less haste, more speed

“Superfast, Lead at Speed. How pace can drive performance” by Sophie Devonshire and reviewed by…

READ ON

Categories: Tech & Content, Innovation, Business & Brand Strategy, Marketing & Advertising, Business, Premium FMCG

June 2, 2020
The Accelerating Privacy Debate and What MedTech can do about it

Covid-19 is rapidly accelerating the debate around privacy and personal data. For years, it has…

READ ON

Categories: Tech & Content, Health

May 1, 2020
Remote working: giving us the human perspective

In the days of lockdown, as I sit on conference calls, I’m conscious that clients…

READ ON

Categories: Tech & Content

May 1, 2020
Why 8D is making (sound) waves in the music market

Recently I was forwarded on a message on WhatsApp which read: “Listen to this song with…

READ ON

Categories: Tech & Content

May 1, 2020
Stay calm and stream on

All sports and events are cancelled; all bars and restaurants are boarded up; and (mostly)…

READ ON

Categories: Tech & Content

March 31, 2020
Connectivity in the age of COVID-19

The largest remote working experiment that the world has ever seen: COVID-19 is putting Tech…

READ ON

Categories: Tech & Content

February 25, 2020
What to look out for at SXSW 2020

We’re now nearly 3 months into 2020, which means it’s time for the first SXSW…

READ ON

Categories: Tech & Content

February 24, 2020
2020 Vision: Hindsight

Well, we’ve reached the end of February and if you still have your 2020 strategic…

READ ON

Categories: Tech & Content

February 24, 2020
Millennials are procreating; getting our heads round Generation Alpha

Newsflash: Millennials aren’t that young anymore. And they’re also not the most digitally savvy either.…

READ ON

Categories: Tech & Content

January 29, 2020
New year, New you, New tech: Our highlights from CES 2020

#2020Vision #NewDecadeNewMe – with the New Year comes new hashtags as we all look to…

READ ON

Categories: Tech & Content, Brands & Branding

October 30, 2019
TVE Real Talk: What’s A.I. anyway?

Artificial Intelligence _ Voxpops from The Value Engineers on Vimeo.

Categories: Tech & Content

September 25, 2019
Thinking BIG, playing small – Minecraft tops 100 MM players

Minecraft continues to build on the blocks of its creative heartland, announcing that it now…

READ ON

Categories: Tech & Content

September 25, 2019
Apple Arcade: is this the Future of Gaming?

At $152bn a year, gaming is the most profitable form of entertainment in the world.…

READ ON

Categories: Tech & Content

July 31, 2019
The Subscription Hunger Games; who wins, who loses?

In our recent study we found that 2/3 of respondents were currently signed up to…

READ ON

Categories: Tech & Content, Brands & Branding

July 31, 2019
Stitch Fix: A Subscription or a Prescription?

I’m an avid subscriber. I love trying new beauty products so I have a Beautypie…

READ ON

Categories: Tech & Content, Brands & Branding

July 2, 2019
Is the VR bar the new arcade?

VR is at early stages of adoption, and as a result is facing the expected…

READ ON

Categories: Tech & Content

June 25, 2019
Subscription Services Fact Pack: Everything you need to know

Subscription services are spreading to an ever wider variety of categories, and continue to grow…

READ ON

Categories: Tech & Content

June 25, 2019
Subscriber or member?

From music, to food, to fashion, to laundry tablets, subscription services are sprouting up across…

READ ON

Categories: Tech & Content, Brands & Branding

June 4, 2019
Pokemon Sleep: a strange brand fit or a wellness revolution?

In the summer of 2016, try as you may, Pokemon Go was unavoidable. Even if…

READ ON

Categories: Tech & Content

June 4, 2019
‘Peak subscription’ is coming

Spotify. Netflix. Amazon Prime. Oddbox. Apple Music. These are the subscriptions currently live in my…

READ ON

Categories: Tech & Content

May 30, 2019
When the Huawei dust settles, where will consumers stand?

Huawei is the second biggest phone manufacturer in the world (bigger than Apple). It has…

READ ON

Categories: Tech & Content

May 20, 2019
Would you let Alexa order your medication?

“Alexa, order my meds” Amazon’s acquisition of American online pharmacy company PillPack at the end…

READ ON

Categories: Tech & Content

April 16, 2019
Voice Activation Interviews and Insights.

The TVE tech team wanted to better understand how Voice Activation is fitting into people’s…

READ ON

Categories: Tech & Content

April 4, 2019
Pain Relief and the Death of OTCs

“But is there real innovation in your category?” is never a question you want to…

READ ON

Categories: Tech & Content, Health

March 26, 2019
Top 5 takeouts from SXSW 2019

Robots aren’t going to steal our jobs It’s official: Robots are here to make our…

READ ON

Categories: Tech & Content, Business

March 14, 2019
SXSW Newsflash: Why tech will save the wine industry

The wine industry is still on the up but data from the US shows it…

READ ON

Categories: Tech & Content, Premium FMCG

March 14, 2019
SXSW Newsflash: By next year we’ll all be using QR codes

I’m not kidding, the funny little square thing that nobody ever really used except for…

READ ON

Categories: Tech & Content, Business

March 12, 2019
SXSW Newsflash: Esports is real sports, what the traditionals can learn

In a world where the viewership of the League of Legends grand final is the…

READ ON

Categories: Tech & Content

March 12, 2019
SXSW Newsflash: Technology empowers patients like never before

This health tech session was optimistically titled ‘Next Gen technology inspires healthier lifestyles’. The panel…

READ ON

Categories: Tech & Content, Health

March 11, 2019
SXSW Newsflash: Video Games aren’t Killing our Kids

One of the most impactful points from day 1 was made by Joanne Strober of…

READ ON

Categories: Tech & Content, Brands & Branding, Health

February 7, 2019
Alexa – what’s stuck?

We’ve reached a point with in-home assistants where their presence in our houses and offices…

READ ON

Categories: Tech & Content

February 6, 2019
Fitbit fear, can we all please just chill the f**k out!

In January this year, The Times published an article telling us that our Fitbits are…

READ ON

Categories: Tech & Content

January 16, 2019
Smart homes win centre stage at CES 2019

The dust has settled in Las Vegas and the tech world is breathing a sigh…

READ ON

Categories: Tech & Content

January 14, 2019
My grandad, Alexa and me

I’m a 26 year old woman and I don’t have an Amazon Echo. This Christmas,…

READ ON

Categories: Tech & Content

January 14, 2019
CES 2019 and the rise of cloud gaming

CES 2019 has brought with it the same raft of new gaming products; new mice,…

READ ON

Categories: Tech & Content

January 10, 2019
The Value Engineers react to Black Mirror: Bandersnatch

Watch this video to see how a few of our Engineers reacted to Netflix’s Bandersnatch.…

READ ON

Categories: Tech & Content

January 10, 2019
Driving innovation through CES

“Hey Alexa, book me a flying Uber …” The roundabout of hype that is CES…

READ ON

Categories: Tech & Content

January 9, 2019
What counts as a robot now anyway?

If you google search ‘Robots at CES’ what do you expect to pop up? My…

READ ON

Categories: Tech & Content

January 8, 2019
CES shows the power of 5G connectivity beyond the smartphone

After a slightly lacklustre showing in 2018, pundits across the floor at CES have named…

READ ON

Categories: Tech & Content

January 7, 2019
Hey CES, show us the future of gadgets and technology

Roll up, roll up… the hi-tech, neon-lit, bass-drumming circus is in town. CES kicks off,…

READ ON

Categories: Tech & Content

November 28, 2018
Are brands thinking about Black Friday too late? Watch our video for more…

This Black Friday TVE hit the streets to get a close encounter with the sales…

READ ON

Categories: Tech & Content

November 14, 2018
‘The invention of the ship was also the invention of the shipwreck’: technology beware…

At the entrance to the V&A’s exhibition ‘The Future Starts Here’ you are greeted by…

READ ON

Categories: Tech & Content

November 9, 2018
The iDoctor will see you now…

Is the Apple Watch a health product or a tech product? What about Fitbit? A…

READ ON

Categories: Tech & Content, Health

November 5, 2018
Medical femtech is a giant leap for womankind

For so long, the advent of technology has been pitched as a way to transform…

READ ON

Categories: Tech & Content, Health

November 5, 2018
Three’s mission to prove #PhonesAreGood

Many people find themselves in a quandary these days when it comes to their smartphones.…

READ ON

Categories: Tech & Content

November 5, 2018
Who watches the Watchmen? Good hacking question.

Who’s watching your Vital Statistics?  It certainly doesn’t feel like the big data companies are…

READ ON

Categories: Tech & Content

November 5, 2018
Breaking Down the Walls: Cross-platforming entertainment

“Build the wall! Build the Wall! BUILD THE WALL!!”  Whatever. Even the frothing chants of…

READ ON

Categories: Tech & Content

October 1, 2018
eSports; an introduction

I’ve never been a gamer, or at least not a very good one. But there…

READ ON

Categories: Tech & Content

October 1, 2018
Techographics Series: L’Oreal UV Sense

Categories: Tech & Content

October 1, 2018
Here comes the bride…the grand union of AT&T and Time Warner

With the merger between AT&T and Time Warner finalised, we’ve been thinking; is the splurge…

READ ON

Categories: Tech & Content

October 1, 2018
Apple’s conservative content: a market niche or a missed opportunity?

Mangled zombie corpses, gratuitous swearing, and graphic sex scenes: in an age that is saturated…

READ ON

Categories: Tech & Content

August 31, 2018
Why it’s good to play dumb in the arrogant world of tech

The world of tech has every right to be arrogant. We live in a time…

READ ON

Categories: Tech & Content

August 31, 2018
“Fortnite, I want my money back…”; gaming & the world of esports

For a “free-to-play” game Fortnite’s Battle Royale generates boatloads (or treasure chest-loads) of revenue, encouraging…

READ ON

Categories: Tech & Content

August 31, 2018
THE NEW CONTENT MODELS

In the first quarter of 2018, Netflix serviced more than 7.5 million new customers. You…

READ ON

Categories: Tech & Content

August 31, 2018
4G 5G 6G… Why should I care

Now think about the moment you bought your first 4G enabled phone. How did it…

READ ON

Categories: Tech & Content

June 25, 2018
What can we learn from DAZN’s success? An exclusive interview with Sarah Beattie

This week we’ve exclusively spoken to Sarah Beattie, VP PR, Comms & New Markets at…

READ ON

Categories: Tech & Content

June 22, 2018
World Cup on PSVR: Our wishlist for 2022

We’ve had fun in the office this week, trialling BBC’s FIFA World Cup streaming on…

READ ON

Categories: Tech & Content

June 22, 2018
Well I know when you’re around, ’cause I know the sound of your brand

A musician by training, I’ve always been interested in how sound can be used to…

READ ON

Categories: Tech & Content

June 21, 2018
How addicted are we to our mobile phones?

I heard a new word recently: nomophobia. As much as it sounds like it, it…

READ ON

Categories: Tech & Content

May 21, 2018
What Should Marketers Be Asking Of Big Data?

What’s the big data dream for marketers? It’s a question worth asking because it hasn’t…

READ ON

Categories: Tech & Content

May 18, 2018
Hats Off to Marvel

Does not contain spoilers** Infinity War was supposed to be the end. Far from it.…

READ ON

Categories: Tech & Content

May 17, 2018
Bundle the Bundle Part 2: Go Binge with Three

In our Bundle the Bundles Part 1, we looked at how bundling bundles could offer…

READ ON

Categories: Tech & Content

May 17, 2018
Bundle the Bundles Part 1: Sky’s Irresistible Proposition

There has been some blue sky thinking at Sky: the company is describing their latest…

READ ON

Categories: Tech & Content

May 17, 2018
What is the Next Chapter for Storytelling in Games?

Last month I went to this year’s London Games Festival and attended one of the…

READ ON

Categories: Tech & Content

April 12, 2018
SXSW: Superficial Sparkles Just Won’t Cut It In Content Marketing

Never one to shy away from an inflammatory opinion, Mark Ritson called bullshit on ‘content…

READ ON

Categories: Tech & Content

April 11, 2018
Can Thinking Of Yourself As A Tech Brand Keep You Caged? Don’t Forget; The Sky’s The Limit.

In some of our previous thinking, we told you to remember the significance of the…

READ ON

Categories: Tech & Content

April 11, 2018
ESports Is Growing: Who Wants In On The Party?

This morning I Googled ‘lol’ expecting the top results to tell me that this was…

READ ON

Categories: Tech & Content

April 11, 2018
Don’t Just Count My Steps, Protect Them

I am currently in the middle of a three month secondment with our New York…

READ ON

Categories: Tech & Content

March 20, 2018
Change Is Coming; Innovating For A New Media Consumer

One would have to have been living under a rock for the last five years…

READ ON

Categories: Tech & Content

March 15, 2018
How Will Cloud-Based Gaming Disrupt the Hardware Industry?

French start-up Blade’s recent launch of desktop-as-a-service Shadow in the US has made waves. It’s…

READ ON

Categories: Tech & Content

March 14, 2018
Confessions of a Tech Early Adopter: To Apple Watch Or Not?

I’m a self-confessed early adopter of tech. I can’t resist getting my hands on the…

READ ON

Categories: Tech & Content

March 14, 2018
Behold, The Next G!

We’ve been hearing rumours of its coming for a while now, but what does that…

READ ON

Categories: Tech & Content

March 14, 2018
There’s an App for That: An Eclectic Mix of Services in the Palm of Your Hand

  Picture this: You’re in the cinema, three quarters of the way into the latest…

READ ON

Categories: Tech & Content

February 28, 2018
Bowling, Bingo or VR: Do We Need to Reframe the Market for Virtual Reality?

When we talk about VR, we most often do so in the context of the…

READ ON

Categories: Tech & Content

February 19, 2018
How Citymapper Uses Data To Perfect Transport Solutions

Citymapper has a clear mission that it shouts loud and proud: “make cities easier to…

READ ON

Categories: Tech & Content

February 16, 2018
Wearable Tech; Is It Capitalism At Its Best and Worst?

There’s an interesting part of Paul Mason’s book, Postcapitalism, in which he claims capitalism’s great…

READ ON

Categories: Tech & Content

February 16, 2018
Time To (Amazon) Go; How Can Brands Stand Out?

The irony of queuing to go into the new Amazon Go queue-less store seems to…

READ ON

Categories: Tech & Content

February 15, 2018
The Miracle Of Mirai; No Two Disruptions Look The Same

“The motor industry should stop fiddling about with its pointless batteries and its hybrid-drive systems…

READ ON

Categories: Tech & Content

February 9, 2018
BrandLords: The Role Of Brand In The Smart Home

In five short years, the smart home assistant has grown from a niche idea championed…

READ ON

Categories: Tech & Content

THE VALUE ENGINEERS

LINKEDIN
TWITTER

A Cello Health Company

Design by Honest @TVE 2021

UK: +44 203 954 3032

USA: +1 415 533 4674

 

  • Managing Covid-19
  • PRIVACY
  • ACCESSIBILITY
  • TERMS & CONDITIONS