Mobile gaming continues to grow and evolve at a dynamic and extraordinary pace.  We work closely with King to ensure we are always improving the knowledge and understanding of gamers and their passions, and helping to improve engagement with King games. King wants to understand how their games entertain and delight players all over the world, and how they can improve them.

We track their games and brands in the markets and talk to players about the games they love and play, to help King refine their strategy.  This includes what games they play, how and why and what they seek from their gameplay. With over 200 titles, King entertains players whenever they want, wherever they are.