We worked with the team at Cornetto to redesign its hero ice cream and create a new brand identity for this iconic ice cream that allowed it to “Own the Cone”.

Using its recognisable cone shape, our brand logo was created to add impact and emulate the world of snacking. Making that purchase an all-year round treat. Rolling out this design across x320 Sku’s worldwide and contributing to an increase in global sales of over $1.5 billion in the year of launch.

By: Sarah Turner

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