THE CHALLENGE:

Three wanted to generate a range of ideas and innovation initiatives, to drive the business through 5G and beyond.

WHAT WE DID:

Through our Game of Growth innovation program, we helped generate over 160 ideas, prioritise 20+ change-driving initiatives and plan for future growth.

THE RESULT:

Three continues to innovate and develop new initiatives, from AI chat, VR and live online app demos, to virtual 'future of living' experiences and more experiential store formats.

 

GOT A SIMILAR CHALLENGE

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