A Cello Business

Blog

A moment’s interruption in the 25th week of 2010 from 5 quotations relating to ‘Perseverance’

Posted by Jossie Clayton on July 2, 2010
Share your thoughts

  • “Any damn fool can put on a deal, but it takes genius, faith and perseverance to create a brand.” – David Ogilvy
  • “If life deals you lemons, make lemonade; if it deals you tomatoes, make Bloody Marys” – Anon
  • “The difference between perseverance and obstinacy is that one comes from a strong will, and the other from a strong won’t” – Henry Ward Beecher
  • “Get a good idea and stay with it.  Dog it, and work at it until it’s done right” – Walt Disney
  • “A brand that captures your heart gains commitment” – Anon

A moment’s interruption in the 20th week of 2010 from 5 quotations relating to Routines and Rituals

Posted by Jossie Clayton on May 21, 2010
Share your thoughts

“Look for people who will aim for the remarkable, who will not settle for the routine” (David Ogilvy)

“Habit, if not resisted, soon becomes necessity” (St. Augustine)

“If a small group of consumers have built a ritual around your brand, then it may have merit to become a movement” (Anon)

“Quality is not an act, it is a habit” (Aristotle)

“If you need to shake up your creativity, you first need to shake up your routine” (Anon)

5 ABSOLUTELY CLASSIC “BRAND” QUOTATIONS, INSPIRING US IN THE 42nd WEEK OF 2009

Posted by Ned Colville on October 16, 2009
Share your thoughts

quotation quotient

1. “He goes by the brand, yet imagines he goes by the flavor.” (Mark Twain)

2. “If the business were split up, I would be glad to take the brands, trademarks and goodwill and you could have all the bricks and mortar and I would fare better then you.” (John Stuart)

3. “Any damn fool can put on a deal, but it takes genius, faith and perseverance to create a brand.” (David Ogilvy)

4. “Products are made in the factory, but brands are created in the mind.” (Walter Landor)

5. “It is better that 50% love your brand and 50% hate it, than 95% not giving a damn.” (Anon)

Borrowed with pride from all over the place.