“Look for people who will aim for the remarkable, who will not settle for the routine” (David Ogilvy)

“Habit, if not resisted, soon becomes necessity” (St. Augustine)

“If a small group of consumers have built a ritual around your brand, then it may have merit to become a movement” (Anon)

“Quality is not an act, it is a habit” (Aristotle)

“If you need to shake up your creativity, you first need to shake up your routine” (Anon)

1. “It is the mark of an instructed mind to rest satisfied with the degree of precision to which the nature of the subject admits and not to seek exactness when only an approximation of the truth is possible.” (Aristotle)

2. “By concentrating on precision, one arrives at technique, but by concentrating on technique one does not arrive at precision.” (Bruno Walter)

3. “A writer should have the precision of a poet and the imagination of a scientist.” (Vladimir Nabokov)

4. “The most important rule is to formulate, clearly and precisely, the goal to be reached, and then to retain it unswervingly in mind throughout all the stages of the execution, which are often long and complex.” (Roberto Assagioli)

5. “The weaker the data available upon which to base one’s conclusion, the greater the precision which should be quoted in order to give the data authenticity.” (Norman R. Augustine)

Borrowed with pride from all over the place.