This entry is part 11 of 14 in the series Advent 2012…a little red box. And it is from within this little red box that a magical fairytale unfolds. It is a unique tale of breathtaking snow leopards with glacial eyes, immaculately tailored clockwork soldiers, exquisite red silk ribbons and jewels fit only for a [...]

With Christmas jumpers all the rage this year, Lacoste have had a go capitalising on the festive clothing bandwagon with their own take on the polo of the future. Not surprisingly it features clever interactive gadgetry and personalised designs which change with respect to the wearer’s environment. All this is to mark the 80 year [...]

This entry is part 12 of 14 in the series Advent 2012Not everyone may be able to afford Cartier for the Holidays.  However, that hasn’t stopped the 165 year old jeweler from finding an innovative way for the masses to engage with the brand. Cartier’s iconic 5th Ave. store in New York recently installed an interactive [...]

Don’t drink and drive – every 45 minutes an innocent life is lost to a drunk driver. Source: buzzle.com

This entry is part 10 of 14 in the series Advent 2012 As we go about our lives, we leave behind a constant stream of data, everywhere we go. This shadow of ourselves, upon closer inspection, can give brands insight into our behavior unlike ever before. New digital devices like Twine (essentially a box with [...]

This entry is part 9 of 14 in the series Advent 2012Today sees the release of the movie event of the year – The Hobbit.  Forget Batman, and Bond, they were just a bit of fun to see out the summer and autumn; it’s time for the little guy to take a bow. I’m not [...]

This entry is part 8 of 14 in the series Advent 2012..the revival of the Christmas Wish List!   You no longer have to be a child to get prioritising your favourite pressies into a Christmas Wish List.  Pinterest, the online dashboard/social network, has become the facilitator for hundreds of pictoral wish lists this year. It’s [...]

This entry is part 8 of 14 in the series Advent 2012Not so much a Christmas ad,  more one of a genre of ads which often appear in the run up to Christmas – I give you  the new Drambuie ad. Is it the greatest piece of advertising surrealism to hit your cinema screen since [...]