Celebrating 25 years of out-thinking: The Value Engineers 25 years conference
Posted by The Value Engineers on June 10, 2011
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Yesterday we hosted our 25 years conference, which saw members of The Value Engineers teaming up with some of our long-term clients to present a collection of papers on new thinking spanning the breadth of our practice areas, with fascinating case studies from the client speaker’s own experiences. The audience was a mix of long-term and new Value Engineers clients’, who challenged our speakers with some great questions.
Katy Mousinho, Joint Managing Director, kicked off, asking (and answering) the question “What’s beyond insight?”, with input from Mike Hoban from Confused.com. Paul Durrant, Senior Consultant, and Nigel Turner from SonyEricsson, then shared their thinking on “Variations on the role and measurement of brand”, using projectors old and new (yes, there was acetate involved).
Giles Lury, Director, and Henrietta Jowitt of Advent International proposed that it was “Time to re-position positioning”, before founding Engineer and current Director of Strategy for Cello, Paul Walton, bared his soul in the form of some heroic innovation failures (and learnings) in “25 Years of Sex and Violence”.
Anna Eggleton, Director, and Hett Josephson, of EverythingEverywhere, shared their expertise in “Getting customers locked on, not just locked in”, before Paul Gaskell, Senior Consultant, closed the presentations with “Digital Strategy: Getting ready for the next 25 years”.
We’d like to thank all our clients who presented and attended for helping us celebrate our 25th anniversary in such great ‘out-thinking’ style. If you would like a copy of the presentations presented please do get in touch.