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Green Tea KitKat anyone?

Anne-Cecile Bertrand
Posted by on August 6, 2010

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Recently I had the opportunity to taste a green tea KitKat which a friend of mine brought me back from her Japanese holiday.

It comes in a beautiful small cardboard box with 2 x individually wrapped KitKat fingers inside.

It literally is as green as it looks on the pack and tastes, let’s say…. ‘interesting’… and definitely very healthy. Once eaten, it leaves you with a dry green tea powder taste in your mouth.

A sweet treat for those with an acquired taste and a good product example for global-local brand adaptation.

Category Branding

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